The younger voters are being targeted differently these days, trying to pull the younger generations into politics and even just voting. Since the election in 2000, the age groups of voters have increased. Polititions are using things that the younger generations enjoy in order to persuade them to become politically active, and their newest bait has been Michelle Obama. Obama is more like the younger generation. It reminds voters of a more natural environment, where they are more comfortable. Because of this more young voters are attending fundraisers just to heard Obama speak in an auditorium.
Obama isnt the only one using these tactics. While Obama is using models like Tyson Beckford, Clinton is having Maya and the Goo Goo Dolls perform at her events.
This seems like it would be pretty effective. The younger generations are still very easily swayed and often times we give into flash and cheap antics.
This seems to work, but we really need to ask ourselves, where does it end? It's a great way to get people interested in politics, but in the long run is it really getting the point across, or just brainwashing kids into liking one person more than another?
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